Drake’s Producer Noah 40’s Journey: Redefining Music Production
100GB of Unrealested footage, his groundbreaking approach to music production, and the pressure of releasing Drake's first mixtape.
Noah 40’s unique approach to audio engineering involved working inside a laptop, deviating from the traditional studio setup. Collaborating with pioneers like Gadget, he set himself apart by embracing minimal setups and unconventional recording spaces, such as bedrooms and hallways. Surprisingly, they even produced one of Drake’s biggest hits in a small apartment, showcasing the benefits of avoiding big studio pressure.
By working in relaxed and unconventional spaces, Noah 40 and Drake saved money and created an environment that enhanced their creativity. The shift from the pressure of spending money to genuine creativity allowed them to focus on producing exceptional music that resonated with fans.
Noah 40’s discussion of different consoles and controllers in music production sheds light on the dynamic choices available to modern producers. From digital to analog consoles and ethernet controllers like the Control 24, his innovative approach showcases the versatility and adaptability required in the ever-evolving landscape of music production.
Noah 40’s preference for using specific microphones, such as the u87 for its versatility and consistency in capturing Drake’s voice, highlights the intricate details and considerations in music production. The occasional use of c800g for clarity in the top end underscores the importance of choosing the right microphone based on the desired application, with a humorous reminder that a ribbon mic may not be suitable for close proximity yelling in rap music.
The anticipation and pressure of releasing Drake’s first mixtape created a stir, evident from the thousands of comments received on their blog. Despite the high level of expectation from fans, Noah’s unwavering belief in Drake’s talent and exceptional skills as a performer, rapper, and writer buoyed their journey. The positive reception of Drake’s work silenced any doubters and haters, solidifying their confidence in his eventual success.
Noah 40’s journey in music production is a testament to the power of innovation, creativity, and belief in one’s talent. From unconventional recording spaces to the meticulous choice of microphones, his approach has redefined the music production landscape. The pressure and excitement of releasing Drake’s first mixtape serve as a reminder of the resilience and confidence required on the path to success.
